Booster started with an idea: Technology could be harnessed to deeply disrupt the fueling and transportation industries for the betterment of our planet and our communities. Over ten years, we’ve made great strides in this goal.
Our algorithm incorporates a massive amount of telematic, geospatial, and fuel usage data to optimize delivery routes for our customers and help them understand exactly how they are using fuel, where that use is happening, and how it impacts their emissions footprint.
Our Smart Tankers are state-of-the-art, big deals in small packages, and incorporate IoT technologies. We have taken our dedication to data and its profoundly impactful application to develop our Perfect Boost guarantee for all our customers. Our laser focus on operational excellence has led us to a training and delivery methodology that prevents drips and spills with each and every single delivery so that we don’t waste a drop of fuel, and your company can maintain perfect audit records with the smallest amount of impact on the surrounding environment as possible.
Why Does It Matter?
Fueling spills have an oversized effect on the land. In fact, a study from 2011 confirmed that just 10 gallons of fuel spilled can impact as much as 12 million gallons of groundwater. While we are working with partners to mitigate the removal and repair of underground storage tanks that are largely the culprits of harmful spills and leakage, the seemingly minuscule amounts of fuel that are spilled at gas stations and during fuel trips can also add up.
Research done in 2014 showed that the concrete pads under fuel tanks, which form the main barriers between the earth and other parts of gas stations, can also hold onto harmful chemicals that have an outsized effect over time.
With this research in mind, Booster has been developing, testing, and revising our Perfect Boost commitment since our founding. Our aim is “Not a Drop Spilled” during any fueling stop, at any time.
What Makes a Perfect Boost?
While the pandemic created an overwhelming need for qualified truck drivers, that need has lessened in 2022 and 2023, and where there was an extremely high percentage of driver turnover (as much as 91%) as people took advantage of hiring bonuses and changed jobs frequently, that too has lessened with driver retention returning to reasonable rates between 40% and 60% depending on a variety of factors like fleet size and specialization.
At Booster, we have aimed to create a culture that fosters learning and mentorship, investing in our employees through our CDL Academy and strong job security to make sure we have the best delivery specialists in the business. To deliver fuel, you must have the most specialized CDL endorsement – HazMat – and to deliver with Booster, you also must align with our four-step delivery procedure that protects our clients, both of our equipment, and the land.
Our Process:
Every Booster Smart Tanker is equipped with high-visibility PPE, protective gloves and boots, a headlamp for overnight fueling, protective eyewear, specialized fueling equipment, spill mats, booms, and chalk.
Our service professionals approach every job with a safety-first mindset, double-checking that their trucks, equipment, and the surrounding area are safe to fuel.

Our service professional training goes beyond CDL licensing. They are ready for any potential accident and ready to prevent them from happening in the first place.
When ready, they follow the four Ps.
- Park
- Prepare
- Perform
- Perfect
The importance of each step is paramount to a Perfect Boost.
- Parking fuel trucks takes more than moving a gearshift to the right place. We stabilize our vehicles wheel chocks and standardize the emergency break whenever fuel will move in to or out of our fuel tanks.
- We prepare for each boost with drain protection in the surrounding area, personal protective equipment like reflective vests and helmets for our service professionals, and an inspection of our tanker and equipment.
- We perform each boost with spill pads in place and careful handling of our state-of-the-art nozzles that reduce unnecessary emission leakage in the act of fueling.
- Finally, we perfect each boost by drilling down on safety procedures, restoring all hoses and equipment after thorough checks that all is in order, noting all fuel level updates within our system, and doing an additional inspection of the surrounding area to confirm all gas caps have been tightened and all equipment collected.
As part of our Perfect Boost commitment, these four steps are reviewed consistently to make sure there are no additional steps or equipment we should be adding to the process or any step that we could further optimize.
The Perfect Boost Evolves Constantly
The secret to our ability to evolve our Perfect Boost commitment regularly is our incorporation of technology and, importantly, analysis of your data and ours to keep necessary change at the forefront of our minds.
Over ten years, we have developed our software stack to constantly feed data back into the system, providing insights in real time on our fuel usage and yours. We also use our platform to track Smart Tanker maintenance, certifications, and wear and tear so that our equipment does not become the leaky problem while out on the road helping you reduce spill risks.
We also recognize that Booster has a highly specific specialty: mobile fuel delivery. We don’t have to do everything that fleets need to be successful, but our successes can magnify the optimization and efficiency that other highly specialized companies offer. So we integrate with the most prominent partners in the industry to deliver actionable insights in one place for you. These integrations are actually key to some of our proudest moments: Thanks to our work with Wex, for example, we were able to help a school district in the Pacific Northwest switch to mobile fuel delivery – cutting their emissions – in less than 3 weeks without a lengthy RFP process because Wex was already within a state contract.
Our Perfect Boost isn’t a promise – accidents that are completely out of one person’s control can happen. It is however a commitment to strive, every day, every delivery, to keep every drop of fuel we deliver where we say it will be: in our truck, or in your vehicle.